After well over a decade of building real estate websites, a little bit of common sense and direction from customers and clients have culminated in the search result page we provide in our standard wordpress website packages. None of it is rocket science, in fact – you’ll probably find it all very familiar. And that’s the ticket. Familiarity is what makes a website easy to navigate.
Our standard package covers the fundamentals:
- A left hand side column with a refine search feature. For agencies with a lot of property in their portfolio, this is essential.
- Refine search is not overloaded with features, making it quick to understand and reduces the clutter. We place suburbs, inclusion of surrounding suburbs and price fields at the top.
- Large property image thumbnail – many sites have small thumbnails that make it hard to assess a property quickly without clicking through
- Generous property description area with clear suburb and price headings
- The ability to bookmark a property so that you can quickly scan the listings and view all bookmarks later.
- 10 results per page – requiring only a little scrolling and for your average agency, only 2-3 pages of results for a search on all property for sale or rent.
Stripping the results page back to its bare essentials makes for a great website to navigate, and one that has the potential for limitless designs that can be applied to it. Take a look at Central Coast Select’s result page and tell us it’s hard to look at!