make-customer-service-your-differentiator-in-real-estate

Make Customer Service Your Differentiator in Real Estate

Excellent customer service is one of the easiest (and most effective) ways for real estate agents to stand out.

Here are a few compelling and insightful tips you can use as a real estate agent to provide excellent customer service.

Spend time getting to know your clients

Relationship-building is at the heart of real estate.

The benefit of doing this is not only that you can land clients, but, if done properly, you can also get referrals from previous clients, which will create an endless cycle of business.

It is so important to establish relationships with your clients, and if I can get to know them and learn their ‘why’ then the process gets off to a great start.

Personalised strategies are the key to achieving the goals of every client.

The client’s situation is unique, so you should take your time listening to him or her.

The key to our success is providing options and explaining each choice clearly and thoroughly.

A client’s decision must be based on accurate information. You are the key to that access.

Have a list of local professionals available to clients when they need expert advice from contractors.

Make sure clients receive the service they need, follow up with them after closing, and learn from every transaction!

Give your clients a memorable experience

There can be a lot of stress involved in real estate transactions.

Therefore, it is essential that they have a positive experience from beginning to end.

Creating a great experience for your clients will allow you to make more money than you can imagine.

View the conversation from the clients’ perspective because they want to know you regard their home as a special place, just like they do so ask questions.

This step is crucial, so don’t miss it.

Focus the conversation on the areas that are important to the sellers.

It’s important to demonstrate your skills, show your values, and give sellers valuable information through everything you say.

There should be a balance between comprehensiveness and ease of digestibility in your package.

Ensure that you go the extra mile

Buying or selling a home is a crucial and life-changing transaction, and clients want to know that they are in good hands.

Your clients will appreciate your efforts if you go above and beyond for them.

You should “Wow” your clients from the beginning to the end in order to increase their likelihood of recommending you to a friend or family member.

Ensure that your promises are understated and your deliveries are overstated.

Real estate agents build lasting relationships with their clients and customers when they meet or exceed their promises.

On the other hand, an agent who overpromises and underdelivers is quite the opposite.

Your interactions with customers and clients are all self-portraits, so illustrate yourself with EXCELLENCE!

Make yourself available

It is vital to be easily accessible for any issues that may arise in order to provide excellent customer service.

Respond promptly to missed calls, even if you did not receive a voicemail.

It is an opportunity for you to make a first impression and let them know you are never too busy to answer their call.

Ask them if you can call back later after apologizing. Unless you connect, you will not get the business.

The ability to communicate in any way is crucial to winning over clients and other agents; whether that’s texting, emailing, phoning, or even sending faxes.

A client or agent’s request should be handled as soon as possible, especially with the advent of social media.

By making yourself accessible to potential clients and customers, you will gain a reputation for being easy to deal with.

Therefore, you should always strive to build your character, refine your attitude, and be available, because sooner or later you will be considered an invaluable real estate agent.

Make an impression that will last

Providing exceptional customer service from start to finish is vital, but your last contact with a client can determine whether you have a repeat customer or one-and-done customer.

Hence, it’s a good idea to provide the client as well as anyone else involved with the project with a gift or personal message.

No matter how large or small the deal, go out of your way to provide them with added value other than your professional service. It can a present or token, a bottle of wine to celebrate a successful transaction, cake, etc.

It would be a personalised gift demonstrating that the real estate agent paid attention to the small details throughout the process rather than hurrying through without listening to what is most important.

Providing personal service that goes above and beyond your service boundaries ultimately gives the client and/or customer a great sense of confidence in my performance and my ability to refer me to others.

It is also a good idea to follow up with buyers after they make a purchase to see how they are settling in.

After the frenzy of closing on a home and moving in passes, buyers can breathe and savour the experience. Your contribution to ensuring that outcome and experience will be your ticket to success as a real estate agent.

 

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