The rental market is still booming, and yet in Perth, Western Australia, it’s never been harder to find a vacancy! Residential vacancy rates remain “excessively tight” across most capitals at a national average of 1.7 per cent for March, with Perth continuing to be the hardest major city in which to find a vacant rental property, according to new data.
Enter Perth real estate office Granger Clark Professionals, who have recently launched www.rentalsinperth.com, a spin-off website that is focused purely on the rental market. The site is uniquely structured to allow landlords to manage their properties and potential tenants to search rental listings and apply for a lease. Granger Clark noticed that there was a gap in the market for rentals-only realty portals, and asked iProperty to design a site that could help to connect hopeful tenants with in-demand rentals.
This kind of setup is a clever move from a real estate web design perspective. By splitting off their rentals to a separate website, Granger Clark Professionals have not only created a honey-pot for attracting rental-specific traffic, but are providing those visitors with a better rental search experience. Their visitors are more likely to find what they are looking for amongst the rental listings, and the website is cleaner when focused on one purpose. This also leaves their main property sales site to better do its job, and both sites support each other through intelligent linking and cross-promotion.
Renters in Perth, you now have a solution for finding rentals in Perth!
iProperty is expanding their rental website services to better serve real estate companies and renters to find the ideal rental property. We now host over 300 websites using the dedicated WordPress platform and our stable, fast and reliable real estate engine, iDashboard. What’s more, each and every one of our sites is affordable and search engine friendly! Find out more…