One of the key aspects of promoting or selling property is home staging, which also happens to be a very critical one that could result in a sale or bust if not done correctly.
There’s more to home staging than just giving a listed property a so-so face-value with potential buyers, so using the best quality tools and resources are vital to making the home staging process a success.
Real estate agents understand that first impressions count and an outstanding home staging can help a lot in ensuring that listed properties are taken off the market by satisfied home buyers.
With a carefully planned and choreographed home staging photography session, you just might be well on your way to wowing and attracting home buyers who are ready to close your next real estate offer.
Both inside and outside matters
The property exterior is equally important as the interior, so make sure that equal attention is given to planning for the outer areas of the property. Make sure that the property is clean.
Promote vibrance and energy by planting flowers or potted plants to add colour, as well as pruning trees and hedges, and mowing the lawn.
De-clutter the yard by removing gardening tools, toys, hoses, or anything that could distract the attention of potential buyers from the highlighted image- which is the property. This includes the driveway which is better without your car no matter how expensive it may be.
Ensure that all pathways and porch are free from garbage, dry or fallen leaves, dust and cobwebs removed, and windows are washed and shined to give you a good quality image of your exterior photos.
Add order and style to your interior
Make sure to clean the insides of the house from top to bottom. You may add a bit of style to make a creative impression, but be sure not to overdo it.
Create beautiful settings such as integrating a few décors such as plants and flowers to liven up plain or dull areas. Removing clutter such as rubbish, chargers, toys, toiletries, books, cables, photos, wall calendars, posters, or anything distracting that could turn a potential buyer’s attention away from the focal points.
Maintain a neutral style so that your images can appeal to a broader audience.
Optimise lighting
You do not have to spend a lot on lighting equipment when you can simply open windows and doors to allow natural light to come in.
Taking photos during the brightest time of the day can help you get the best quality natural lighting that can brighten up your staging photographs.
Replace busted light bulbs and cover bright bulbs with globes to make the lighting look natural and bright.
Look for the best angles
Arrange furniture accordingly and ensure the best lighting possible when taking your shots. Make your property look spacious and homey by taking quality images from corners or from an open pathway to allow the photographer to take good space coverage.
Planning and editing staging images
Make sure to plan before taking your staging photos. When possible, use a DSLR camera to guarantee high-resolution images and make it easier to edit for posting.
Make colours look natural and avoid over saturating your images. Take advantage of photo editing tools to allow you to enhance the best features of the listed property.
If you find it difficult to do your photo sessions, you might want to consider hiring a real estate photographer. It may cost a bit more, but it can guarantee you good quality image results that are worth its value.